A 2-story, 60-foot long container became Club Magenta for the 2023 iHeart Radio Music Festival. For this project, I designed the wrap, prepped for print production, assisted with environmental design, and created internal social content of the end result for a total of a 4-month project. I made sure to account for every detail, such as a 24-foot mural wrap, a rockin' photo moment, wayfinding signage that guided eager explorers, and even branded decals for fresh coconuts served to guests.
iHeartRadio Music Festival 2023




